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BEGIN:VEVENT
UID:WLEC-Sun May 19 07:24:43 CDT 2013
TRANSP:OPAQUE
DTSTART:20120621T204500Z
DTEND:20120622T001500Z
LOCATION:http://westlegaledcenter.com
DTSTAMP:20130519T122443Z
ORGANIZER:OnlineCLE@westlegaledcenter.com 
CREATED:20130519T122443Z
LAST-MODIFIED:20130519T122443Z
FBTYPE:BUSY
SUMMARY:Live Program: Product Distribution and Marketing - Segment D 
DESCRIPTION:Already enrolled? Click below to view your current enrollments
  and start the program.\nhttp://westlegaledcenter.com/mycle/mycle.jsf?des
 tinationAfterLogin=loginRedirectToMyCLE\n\nWant to enroll? Click below to
  view the program details and add it to your shopping cart.\nhttp://westl
 egaledcenter.com/program_guide/course_detail.jsf?videoCourseId=46860417
 \n
\n\n\nProduct Distribution and Marketing - Segment D \n\nDate: 06/21/2
 012 4:45 PM EDT\nDuration: 3 Hours , 30 Minutes\n\nDescription: \nWhy Att
 end? With the growing importance of e-commerce, consolidations at all lev
 els of distribution chains, and new forms of relationships between suppli
 ers and distributors, the distribution and marketing of products in today
 's economy raise a host of widely varying legal issues. This annual advan
 ced course of study, brings together a faculty experienced in the many fi
 elds that most directly affect distribution: antitrust; dealer contracts,
  relations, and termination; business franchise and dealer protection law
 s; consumer protection laws; advertising and unfair competition; intellec
 tual property; and international trade. Registrants benefit from the pers
 pectives of government enforcement representatives and internationally-ba
 sed private practitioners, some with prior experience working in the gove
 rnment or as corporate counsel. In addition to examining the aftermath of
  the U.S. Supreme Court's Leegin decision, which overturned the century-o
 ld per se rule, the course covers the Blue Cross/Blue Shield, Hydrogen Pe
 roxide, Toys ?R? Us, and Babies ?R? Us cases. The course also considers t
 he effect of the law in the contexts of client counseling, planning and m
 anagement of distribution relationships, and the acquisition of distribut
 ion businesses. For this San Francisco presentation, we include segments 
 on distribution issues particular to technology industries and distributi
 on in Asia. The course also offers practical advice, such as how to: Achi
 eve business objectives and solve client problems without violating the a
 ntitrust laws; Establish distribution networks without inadvertently beco
 ming a franchisor; Train sales and marketing departments to avoid unneces
 sary risks; and Plan for and avoid supplier-distributor discord. What You
  Will Learn: This unique multidisciplinary program covers all the varied 
 legal issues facing distribution counsel, from antitrust and pricing to e
 -commerce and advertising. It is the only course that provides comprehens
 ive coverage of the key issues that counsel involved in product distribut
 ion matters are likely to encounter: Antitrust and Competition Advertisin
 g E-Commerce and Internet Distribution Franchising Unfair Competition Con
 sumer Protection Intellectual Property International Distribution Draftin
 g Distribution Agreements and Managing Distribution Dealer Disputes and T
 ermination Acquisitions Ethical Issues Program Schedule: Distribution and
  Marketing on the Internet Intellectual Property Protection in Marketing 
 Communications International Distribution Issues: Focus on Asia Questions
  and Answers \n\n\n\nQuestions? Call 24-hour Tech Support at 1-800-495-93
 78.
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